TOYOTA|A TOYOTA FACEBOOK CALLED TOYOTA FRIEND

Written by gary on May 23rd, 2011
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Toyota, Salesforce.com and Microsoft are creating Toyota Friend, a Toyota social-networking service where drivers interact with their cars like they do on Twitter and Facebook. Your Toyota may very well become your Best Friend…

Toyota Friend

Toyota Friend

Toyota and Salesforce.com are partnering on the project called Toyota Friend,  a private social network for Toyota owners that operates like tweets on Twitter. The companies along with Microsoft, are spending more than $10 million on the project combined.

It is described as working like this:

In a demonstration at a Toyota showroom in Tokyo, an owner of a new plug-in Prius hybrid received a cellphone message from his Prius reminding him to recharge his car overnight. The owner plugged in his car to recharge it and the car replied, “The charge will be completed by 1:45 a.m. Is that OK? See you tomorrow.”

The Toyota Tweets can be private, or shared with other Toyota Friend users, as well as made public on Facebook, Twitter and other services, the company said.

The companies did not give details of the technological blueprints as to how the content of the talking car’s dialogs will be managed. Toyota officials said the answers will be automated through sensors in the car.

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