Well recent car sales numbers aren’t good…November sales were down over 30% from last year and Toyota dropped 34% as a result of the wide credit crisis and consumer belt tightening that is the new American pastime. Still, this is a great time to buy a new car for those that need one or just want one because they can buy.
Here’s what’s going on…With such a mixed bag of messages flying around as if shot out of a paintball gun, like domestic bankruptcy, dealer closings, warranty questions, rising incentives but an uncertain economy, and no advice for consumers;….Car Buyers find their head spinning 360 degrees and just don’t know what to do.
The key to surviving the current marketplace is to stretch dollars as far as they’ll go and that doesn’t mean flocking to the biggest incentives. No, it means focusing on cars that are proven winners and offer great value over the car’s entire lifetime…
Enter this year’s U.S. News Best Car for the Money awards…The awards use U.S. News’ online automotive rankings based on the collective opinion of the automotive press, which helps eliminate subjectivity and elevate expert opinion about each car. Initial price is a factor, but more importantly, a five-year total ownership cost is incorporated.
Across 14 new car classes, the clear winner is Toyota, with Five Best Car for the Money awards in their classes. They are:
- Toyota Camry Best Midsize Car for the Money
- Toyota Highlander Best Midsize Crossover for the Money
- Toyota Tacoma Best Compact Truck for the Money
- Toyota Avalon Best Large Car for the Money
- Toyota Sienna Best Minivan for the Money
Also, Lexus, Toyota’s luxury marquee pulled in another Three awards out of 14.
One reason Toyota models take so many of the awards is their Bulletproof Quality (See Post On Toyota Quality). That not only lowers the cost of maintaining Toyotas; it means that they retain value better than most other cars. With the conditions that we have for the beginning of 2009, it just makes sense to stick with cars that offer maximum satisfaction at a minimal cost.
The U.S. News Best Car for the Money awards cut through the fog surrounding the auto industry and point to Toyota for cars and trucks that combine value with day-to-day livability…and given that new Toyotas can be purchased with an Exclusive Lifetime Warranty for unlimited time and unlimited miles, Buyers have the can’t lose silver lining they’re looking for in all of this…